Rugby News to host Brisbane 7s at Ballymore in 2019
Rugby News to host inaugural Brisbane 7s at Ballymore in February 2019.
Brisbane’s Premier Rugby clubs will compete in Men’s, Women’s, Colts, Boys (U16s) and Girls (U16s) divisions over two evenings on Friday February 1 and Saturday February 2, with over $100,000 in prize money on the line.
“We’re going to replicate the party atmosphere of world famous events like the Hong Kong and Sydney 7s, at an iconic and boutique Queensland stadium like Ballymore,” Rugby News publisher and event promoter Sam Ryan said.
“The on field action at those events is great, but what you’re really there for is the party atmosphere. It’s about getting your mates together, dressing up and enjoying one of the most unique and enjoyable products rugby has to offer.”
Ryan said the tournament would give Brisbane rugby players of all ages an opportunity to showcase their talent.
“We’re really excited about giving men, women, boys and girls a chance to share centre stage in front of a packed house at Ballymore.
“Interest in Rugby Sevens, particularly with female players, has skyrocketed since the 2016 Rio Olympics and I think this event can add to that.
“Not only is it going to give grassroots players a chance to show what they can do, but I’d like to think that there’s also going to be a heap of others in the crowd that stop and think “gee, I’d love to play in this next year,” and maybe go and join a local club.”
“Rugby Sevens offers something that league and AFL can’t match and I think it’s important that we make the most of that.
On top of the $100,000 in prize money on offer to the clubs, Rugby News will also donate $1 from every drink purchased over the weekend to a junior rugby club in Brisbane.
“Rugby in Australia is obviously not where it was in the past, there’s no denying that. What we’d like to do is use the event to create revenue that can be directly invested into grassroots rugby but we’d also like to improve the sentiment around the game.
“The beauty of Rugby Sevens events is that they attract both a traditional and non-traditional rugby audience. Close to 50 percent of tickets sold to the Sydney Sevens are sold to individuals that haven’t attended a rugby event before.
“I think we can use the Brisbane 7s to bring old fans back to the sport and bring new fans to the sport.
“After a weekend at the Sevens, they’ll see everything rugby has to offer and they’ll hopefully be more inclined to head down to a club game at Jeeps or Easts, or to go watch the Reds or Wallabies when they’re in town.”